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Feeling under the weather?


The ‘Feeling under the weather?’ campaign aims to reduce pressure on the NHS urgent and emergency care system during the winter of 2014/15. Its focus is to influence changes in public behaviour to help reduce the number of elderly and frail people requiring emergency admissions through urgent and emergency care services, particularly A&E departments, with illnesses that could have been effectively managed through earlier access to health advice and self-care information from community pharmacy services or NHS Choices.


The campaign therefore has a clear call to action to seek advice early from a local pharmacist or from


Further Information

Please click on the links below for further resources:

A4 Poster about seeking advice from your local pharmacist

A4 poster about minor ailments

A3 poster about minor ailments

A5 leaflet

For further information about the campaign, please visit the website: